Game of Thrones announced today that winter is coming this summer with Season 7 officially starting July 16. Pause for fan-screaming.
The great war is here. #GoTS7 premieres 7.16. pic.twitter.com/1Jna10kNuQ
— Game of Thrones (@GameOfThrones) March 9, 2017
Unsurprisingly, the internet freaked out with the news, but the real story is how they revealed the July release date. Here’s the breakdown.
The HBO fantasy giant prepped the announcement with a Facebook live stream of an ice block melting, so eager super geeks literally watched ice melt in anticipation of the news.
When you are so obsessed with #GameOfThrones that you would literally watch a block of ice melt pic.twitter.com/waFdslF2C7
— Jon Snow (@LordSnow) March 9, 2017
Me when the @GameOfThrones ice block finally melts #GOTs7 pic.twitter.com/45rMJd1JMF
— Chelsea Real (@The_Real_Chelse) March 9, 2017
Fans were asked to type the word “Fire” to unlock the premiere date.
Rally the realm.
Type “FIRE” in the comments to reveal the #GoTS7 premiere date: https://t.co/n2OD9oooPC pic.twitter.com/IJHTwbWki5— Game of Thrones (@GameOfThrones) March 9, 2017
me: ok time to go and do something productive
got: type “FIRE” in the comments to reveal the #GoTS7 premiere date
me: pic.twitter.com/dVxvNOSXuI— Andrés (@andivhs) March 9, 2017
After a long, ice-melting wait, it finally worked, revealing July 16.
Trying to make it to July 16th like… #GOTs7 pic.twitter.com/pxbEGSeLBo
— Dean Mc Kinney-Kennedy (@DeanMcKinney3) March 9, 2017
When you excited with the teaser then you are also worried about what's about to happen #GOTs7 https://t.co/oUIdw1zV9z
— metz (@schemetz) March 9, 2017
Whaaat! July 16 is too far! Damn you #GOTs7! 😩😖 pic.twitter.com/VJvqCNKfmD
— Rizwan (@BinaryGru) March 9, 2017
When you realize you have to wait till July… #GOTs7 pic.twitter.com/2OhZGhdMyI
— Tyrion Lannister (@GoT_Tyrion) March 9, 2017
Dying over the wait for Season 7? Share your impatience for Game of Thrones with us at @getfandom!